ACTIVATION / DIGITAL / PR / TV
March for our lives
On the 4th anniversary of the Parkland school shooting, one of the deadliest in history, the Marjory Stoneman Douglas High School students and founders of MFOL created a 3-football field-long message the Congress couldn’t ignore. It made Washington take the most decisive action in four years.
My Role: Creative Director, Concept + Art Direction
Agency: McCann NY | Director: JJ Augustavo | Production: Missing Pieces | Music: JSM Music